How did you attract/ address your audience?

We attracted our audience by using a sound track that starts off eerie and slow paced and then builds up tension and quickens as the story does. This will also confirm to the audience that our film is of a thriller genre. Using this track attracts the audience and also ensures that they pay attention to the film, to see what is going to happen. The suspense music creates a mood which can influence the audience opinion of the film and what is going to happen in the rest of the film and it also creates an eerie atmosphere. We have used quick camera shots and hand held shots to create tension in the opening sequence, this created a mood of fear for the audience, also settling on the genre of the film, that it is a Thriller.


The above screenshot is from the first sequence, effects are used to create a sense of fear as well as making it clear to the audience that it is a flashback.

By placing a significant event at the start of the product we hoped to grab the audiences attention with the fast pace sequence whilst keeping details of the plot scarse (only hinting with subtle items such as the shadow in the above screenshot).
However, the second sequence contrasts greatly with the first. We used slow, harmonious music for the second sequence, hinting Romance in the film between the two characters the audience are introduced to. The music finishes just before the sequence does, leaving the audience on a cliffhanger to the plot of the film. The introduction of the genre of Romance in the film offers appeal to a larger, less- distinctive audience. The genre of the film is similar to the film Brick, creating a larger appeal to a wider audience.